White Paper: Bridging the Gap Between Physical Products and Digital Audiences
Content, Conversation & Conversion: Usng Live Interactive Video to Bridge the Gap Between Physical Products and Digital Audiences
- The benefits of combining live video + social + eCommerce
- How to create an emotional connection with the audience
- Includes 4 quick case studies and live video stats
The Power of Live
The "Power of Live Interactive Video" white paper explains the reasons behind this emerging trend for brands and retailers. It includes several case studies from brands such as GoPro, Pottery Barn, Adidas, Rockwell Tools, Cake Boss and Crock-Pot.
Live Interaction Drives Conversion
Rockwell tools came to Brandlive in search of an innovative platform that would make their sales social.
With Rockwell's first event, they gathered:
- 1,110 unique viewers
- 1,000 questions and comments
- 120 unique orders online and by phone
KEEN UNEEK Womens
There’s unique, and then there’s UNEEK - the new sandal from KEEN. Using innovative two cord construction, KEEN UNEEK molds to your feet for the perfect fit. The two cords and a simple, free-moving cord junction design allow the upper to move and adapt to the shape of foot. This construction provides freedom of movement while providing security and structure. The lightweight PU midsole delivers durability and comfort while the high traction rubber outsole with razor siping ensures secure footing. Now that’s UNEEK. Two cords and a sole.
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White Paper White Paper: Bridging the Gap Between Physical Products and Digital Audiences |
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White Paper #2 The Power of Live |
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Rockwell Case Study Live Interaction Drives Conversion |
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Products: Shoe KEEN UNEEK Womens |
White Paper: Bridging the Gap Between Physical Products and Digital Audiences
Content, Conversation & Conversion: Usng Live Interactive Video to Bridge the Gap Between Physical Products and Digital Audiences
- The benefits of combining live video + social + eCommerce
- How to create an emotional connection with the audience
- Includes 4 quick case studies and live video stats
The Power of Live
The "Power of Live Interactive Video" white paper explains the reasons behind this emerging trend for brands and retailers. It includes several case studies from brands such as GoPro, Pottery Barn, Adidas, Rockwell Tools, Cake Boss and Crock-Pot.
Live Interaction Drives Conversion
Rockwell tools came to Brandlive in search of an innovative platform that would make their sales social.
With Rockwell's first event, they gathered:
- 1,110 unique viewers
- 1,000 questions and comments
- 120 unique orders online and by phone
KEEN UNEEK Womens
There’s unique, and then there’s UNEEK - the new sandal from KEEN. Using innovative two cord construction, KEEN UNEEK molds to your feet for the perfect fit. The two cords and a simple, free-moving cord junction design allow the upper to move and adapt to the shape of foot. This construction provides freedom of movement while providing security and structure. The lightweight PU midsole delivers durability and comfort while the high traction rubber outsole with razor siping ensures secure footing. Now that’s UNEEK. Two cords and a sole.
A Marketer’s Checklist Guide for Live Streaming Video
During this webcast, we’ll cover what marketers need to know as they consider and/or plan for adding live streaming video to their digital marketing mix. We will provide several examples of brands who have revolutionized their marketing by using web-based live interactive video.
What you will learn:
What you will learn:
- What other brands are doing with live streaming video
- Why custom branding and owning your audience is key
- Why product launches represent great opportunities
- What features to look for in a live video streaming platform
- How to promote your live video events
- What equipment is needed
- How to plan content for a live streaming event
- Why real-time audience interaction via social is key
To speak with a Brandlive Solutions Consultant, call 1-866-532-2154.
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